Social Media is more fun in the Philippines because everything moves much faster. How could a bunch of guys, who had never blogged nor written anything before in their entire lives, build a community of die-hard-proud-to-be-Cebuano-readers in a span of 1.5 years? Social media (and lots of hard work and learning)!
ZeroThreeTwo.com. From ZERO readers to 6k likes on Facebook and 2k followers on Twitter in a short span of time. As long as you are genuine, have something unique to offer, willing to make mistakes, and willing to learn a BUTTLOAD of knowledge, people will find you.
Try this as a first step. Join Tatt Awards 2012! You never know where social media will bring you.